Social Selling: There's No App For That
As social becomes a more dominant form in the prospecting process, sales leaders must remember that without the proper mindset, these tools are going to get ...
Spam Or Education: What Kind Of Content Are You Sharing?
Everyone, including yours truly, advocates for sales professionals sharing content to their social networks. But is it worth it?
Are Recommendations An Overblown Feature On LinkedIn?
Listen up sales compadres, we’re living in the golden age of information where what people are saying online matters.
4 Benefits of Social Selling You’re Missing Out On
The biggest challenge to small businesses today is obscurity. If people don’t know you exist, you don’t exist.
3 Ways Top Salespeople Leverage Social Selling To Close More Deals
Being in sales is amazing. Aside from the massive adrenaline, there’s always the the opportunity to meet new people and learn.
Dear Salespeople, The Only Way To Disarm Your Buyer Is With Content
I believe wholeheartedly that sales professionals have the best of intentions when wanting to speak with, and ultimately do business with, their buyers.
Don't Start A Social Selling Program Without Considering These 3 Pillars
If your company is on the path of social selling program development, or may have built a program internally, consider the following three strategic pillars.
Technology Isn’t Killing Your Business. You Are
And let’s be clear here, by “you” I mean anyone that isn’t focused on being customer-centric. No matter the role, no matter the title, a lack of ...
The Only Metrics That Matter In A Social Selling Program
As Social Selling grows and enters the sales process of organizations, the most natural questions that emerge pertain to metrics. Sales is used to measuring ...
The 7-Step Plan To Convince Your Boss You Need Social Selling
Getting a social selling program started is turning out to be a tough sell for many “change agents” within companies. While size and vertical of the company ...