During a recent conversation with a veteran sales representative, the issue of cold calling arose. “It’s just not working anymore,” the sales rep said with frustration. “There’s got to be a better way.”
There IS a better way. Learn great tips how to leverage Social Selling and come in from the cold during our weekly #S4LSocial Twitter chat, which continues every Wednesday at 12 p.m. ET.
To register and join in the discussion, click here.
Embrace the principles of Social Selling. Here’s a typical reaction of an executive to a sales rep who did not:
Questions for #S4LSocial – 12 p.m. ET Wednesday, May 7
1. Are you still cold calling? Why/Why not?
2. What are some of the disadvantages of cold calling? Share your stories.
3. Is cold calling an effective B2B prospecting tool?
4. Do phone calls have a place in Social Selling?
5. How can we improve cold calling?