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The Sales Review

Learn about emerging best practices, strategies and insights on B2B sales today dedicated for the modern sales organization.

LinkedIn Success: 9 Expert Quotes For Social Selling Pros

Posted by Dave Howe on Oct 24, 2014 1:14:45 PM

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If you are a sales and/or marketing professional in today’s marketplace you have likely heard A LOT about LinkedIn. Regardless of your level of usage, most of the things you’ve heard have probably been positive. You might have heard people say something like LinkedIn is “an amazing networking tool” or “crucial for sales research.” You may have also heard some people say negative things about LinkedIn (not this guy!!).

Believe it or not there are still people out there that do not see the value in leveraging a massive online professional network to drive new business. Some have even gone as far as to say that LinkedIn is hindering sales professionals from doing their jobs because they rely too much on it instead of making more cold calls or meeting prospects face-to-face.

For anyone out there that regularly reads the blog posts that my colleagues and I at Sales for Life write on a daily basis you will know that we are all HUGE LinkedIn supporters. Our lives revolve around LinkedIn and it literally puts food on our respective tables. With that in mind, I have compiled a short list of my favorite quotes about LinkedIn below. Let me know if you’ve got any other good ones via the comments...

#1

“If you can get better at your job, you should be an active member of LinkedIn, because LinkedIn should be connecting you to the information, insights and people to be more effective.”
–Reid Hoffman, Co-Founder of LinkedIn

#2

“Active participation on LinkedIn is the best way to say, 'Look at me!' without saying 'Look at me!”
–Bobby Darnell, Principal of Construction Market Consultants

#3

“One of the great things about LinkedIn is it isn’t the same kind of networking that happens at conventions, where you’re wearing a name tag, trying to meet strangers, and awkwardly attempting to make small talk. LinkedIn is networking without the pressure.”
–Melanie Pinola, Freelance Writer

#4

“Creating easy-to-read, highly relevant content that showcases the value of your service or product can lead to warmer, increased leads and more sales from each post that you write, particularly if your content shows genuine concern and empathy for anyone who needs your services or products.”
–Jose Sanchez, Director of Marketing at Sales for Life

#5

“Traditional selling channels of email and phone are tried and true, but LinkedIn and other social channels can greatly increase sales performance.”
–Ken Krogue, Co-Founder & President at InsideSales.com

Is Your LinkedIn Profile Holding You Back

#6

“If your prospect posted an article (update) on LinkedIn four minutes ago, you can see they are engaged online. Whether you use the telephone to call them or send a message through LinkedIn, you know the chances are high that they are available to pay attention to your message.”
–Jamie Shanks, Managing Partner at Sales for Life

#7

“Before LinkedIn and other social networks, in the sales world, ABC stood for Always Be Closing. Now, ABC means Always Be Connecting, because your connections lead to your next hire, your next job, your next lead, and your next close.”
–Jill Rowley, Social Selling Evangelist

#8

“The first thing you should do as a Social Seller is enhance your LinkedIn profile. Social sellers should make sure they create a good impression before jumping in.”
–Kurt Shaver, Founder of The Sales Foundry

#9

“LinkedIn is a professional site—it’s not a personal site like Facebook. That being said, make sure your LinkedIn profile picture portrays you in a professional manner. You probably won’t have the same profile image as you do on Facebook.”
–Jamie Shanks, Managing Partner at Sales for Life

Thanks for reading my post. I hope you enjoyed checking out these quotes about LinkedIn from prominent individuals in the world of Social Selling. Let me know if you’ve heard some other good ones via the comment box below. And as always, click the big green “Let’s Talk Social Selling” button if you’d like to schedule a quick intro call with me.

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Dave Howe

About the Author

Dave is a gifted salesman with a passion for training. Having started from humble roots as a doorknocker in Australia, Dave quickly excelled over his decade long sales and marketing career to hold several VP and Director level positions. Prior to joining the Sales for Life team, Dave was involved with start-ups; building and training their sales teams from the ground up.