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The Sales Review

Emerging best practices, strategies and insights on how to engage the modern buyer.

The Death Of Cold Calling: 16 Stats That Prove It [Infographic]

Posted by Daniel Ku on Apr 12, 2016 12:59:08 PM

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Cold calling, you hate making them and buyers hate receiving them. So why do many sales professionals still consistently perform cold outreaches? Only a slither of calls (1% to be exact) actually convert to meetings. Many B2B organizations still try to sail their ship under stormy conditions.

These bone chilling stats tell the tale:

So how do modern sales teams weather the storm through these harsh conditions? Selling social may be your guide to safe land. Check out the infographic below which reveals many more stats on the demise of cold calling.

Demise-Cold-Calling-16-Stats-1.jpg

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Daniel Ku

About the Author

Daniel is focused on creating content that inspires conversations within the digital space. With his knowledge of marketing, design, and innovation, he’s passionate about exploring the possibilities of storytelling.

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