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The Sales Review

Tactics and strategies to align with the modern buyer

The New Buying Journey: 10 Data-Backed Mistakes Sales Teams Make [Infographic]

Posted by Julia Manoukian on Jan 12, 2017 11:59:17 AM

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It’s undeniable that sales teams want to attract, retain and grow customers. But unfortunately, many are losing deals before they even conduct that first sales meeting.

Why is this? What are sales teams doing to botch deals?

  • Cold calling: 53% of B2B buyers think less of brands that still do it. Tweet: Sales mistakes: cold calling: 53% of B2B buyers think less of brands that still do it via @MySales4Life https://ctt.ec/44fee+

  • An unwillingness to collaborate—73% of sales teams rated collaborating across departments absolutely critical to their success. Tweet: Sales mistakes: Not collaborating—73% rated cross-departmental collaboration critical to success via @MySales4Life https://ctt.ec/MURUb+ 

  • Teams who misuse tech are missing out—high performers are 8x more likely to be heavy tech adopters. Tweet: Sales mistakes: Misusing tech—high performers are 8x more likely to be heavy tech adopters via @MySales4Life https://ctt.ec/70mfz+

If you know a colleague who is guilty of any of the below, don’t feel guilty sending over the following infographic. After all, we all have a bit of room for improvement. Happy selling!

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New Research: What Hundreds of Sales And Marketing Leaders And Professionals Told Us

Julia Manoukian

About the Author

Julia is focused on creating, managing and producing everything content-related at Sales for Life. From product to content marketing, she is committed to constantly evolving the company's marketing strategy to exceed the demands of the ever-changing buyer.

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