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The Sales Review

Learn about emerging best practices, strategies and insights on B2B sales today dedicated for the modern sales organization.

Understanding Account Based Sales Development

May 1, 2018 9:00:00 AM - By Sales for Life

Business leaders and sales professionals are keenly aware that focusing on accounts over individual leads often yields better returns for the business.

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How to “Out-Insight” Your Competition with Vertical-Based Form 10k Info

Apr 30, 2018 9:00:00 AM - By Jamie Shanks

A few days ago, I made a video blog about how great account-based sellers (specifically selling into targeted verticals) leverage reading Form 10K reports.

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7 Effective Tactics for Account Based Sales

Apr 24, 2018 9:00:00 AM - By Sales for Life

Account based sales show great promise. Like any sales methodology, however, there are many different tactics for account based sales.

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3 Ways To Easily Understand Your Buyer’s World Through Research

Dec 4, 2017 1:29:09 PM - By Daniel Ku

Most sales professionals are not contextualizing their outreach enough—they only have basic information about the company and buyer they wish to connect ...

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Rethink How You Select The Right Target Accounts With Social Proximity

Nov 20, 2017 11:10:47 AM - By Daniel Ku

When selecting the right accounts to go after, remember to choose wisely. How you and your sales organization identify which accounts to target will dictate ...

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Breaking Into Whale Accounts: A Checklist for Account Based Selling

Oct 4, 2017 12:53:32 PM - By Julia Manoukian

More than ever before, sellers need to create personalized insights and engagement at scale. When asked, 3/4 buyers said they won't engage with a salesperson ...

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Drive More Revenue With Your Account-Based Efforts [Worksheet]

Aug 30, 2017 11:14:56 AM - By Tonni Bennett

Account-based efforts are all about aligning sales and marketing around personalized outreach to a target set of accounts. This outreach requires a slower, ...

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3 Tactics To Kickstart Your Account-Based Selling Efforts Today [Video]

Aug 28, 2017 11:32:47 AM - By Ron De Appolonia

Click the play button below for the video version of this post. Or, skip that and read the article below. 

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Account Based Selling Starter Kit

Aug 2, 2017 3:23:53 PM - By Sales for Life

Want to jumpstart your account based efforts? 

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How Account-Based Sales Reps Use Social Media for Referrals

Jun 20, 2017 11:00:00 AM - By Joanne Black

The email began, “Joanne, I need to ask Jim for a referral, and I’m about to send this email. Would you review it for me and let me know if it’s OK to send?”

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