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The Sales Review

Learn about emerging best practices, strategies and insights on B2B sales today dedicated for the modern sales organization.

How to Win Clients and Influence Prospects with Sales Enablement

Apr 12, 2018 9:00:00 AM - By Matthew Cook

With sales representatives’ success rates taking a downward turn over the last five years, many sales professionals have wondered what the solution is. When ...

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Proving the Business Value of Sales Enablement with Metrics

Mar 1, 2018 9:00:00 AM - By Sales for Life

While sales enablement is a relatively new concept in the history of sales, it's quickly become a critical component to many SaaS and enterprise businesses. ...

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Dynamic Training Is Turbocharging Sales in 2018

Feb 12, 2018 9:00:00 AM - By Sales for Life

What do personalization tech, social networks and content portals all have in common? User-directed action. All three represent the large-scale culture shift ...

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Effective Sales Enablement Requires Tighter Alignment Around Value Messaging

Feb 9, 2018 9:00:00 AM - By Sales for Life

Sales reps ask for more content, yet the content already created by product teams, marketing and sales enablement groups seems to sit there taking up server ...

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Benchmark Study: The State of Social Selling in Sales Force Enablement

Jan 19, 2018 9:00:00 AM - By Sales for Life

Over the past year, software for sales force enablement has emerged from the margins to take center stage in the evolution of the sales function. That’s one of ...

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The Direct Correlation Between Learning Behavior And Sales Results

Dec 6, 2017 10:13:20 AM - By Jamie Shanks

A passion project of mine has been working with customers to empirically prove that sales professionals who are willing to learn new skills and apply what ...

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Sales Enablement Spotlight: Best-In-Class Social Selling Vs. Status Quo

Nov 6, 2017 1:33:23 PM - By Jamie Shanks

Enablement teams are being pressured to produce frameworks, courses, programs at a dizzying pace, and many times without the adequate resources (people, ...

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Making Learning Stick: How Xerox Designs Unforgettable Sales Training

Oct 19, 2017 10:52:32 AM - By Doug Bushée

Yesterday morning I couldn’t remember where I put my keys, but I still remember what movie I went to on my 16th birthday and that was a LONG time ago.

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How To Make 2018 The Year of Sales Enablement

Oct 16, 2017 10:00:00 AM - By Julia Manoukian

How can you use sales enablement to create a flywheel of growth at your business? Ben Cotton, Senior Marketing Manager, Sales Enablement, HubSpot, sheds light ...

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Empowering Sales: Content Sharing & Continuous Enablement (Part 2/2)

Oct 10, 2017 12:51:35 PM - By Julia Manoukian

You understand social is a top sales enablement priority, and you’ve drafted a plan to get the sales team ready on social. Now what?

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