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The Sales Review

Learn about emerging best practices, strategies and insights on B2B sales today dedicated for the modern sales organization.

The Direct Correlation Between Learning Behavior And Sales Results

Dec 6, 2017 10:13:20 AM - By Jamie Shanks

A passion project of mine has been working with customers to empirically prove that sales professionals who are willing to learn new skills and apply what ...

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Sales Enablement Spotlight: Best-In-Class Social Selling Vs. Status Quo

Nov 6, 2017 1:33:23 PM - By Jamie Shanks

Enablement teams are being pressured to produce frameworks, courses, programs at a dizzying pace, and many times without the adequate resources (people, ...

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Making Learning Stick: How Xerox Designs Unforgettable Sales Training

Oct 19, 2017 10:52:32 AM - By Doug Bushée

Yesterday morning I couldn’t remember where I put my keys, but I still remember what movie I went to on my 16th birthday and that was a LONG time ago.

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How To Make 2018 The Year of Sales Enablement

Oct 16, 2017 10:00:00 AM - By Julia Manoukian

How can you use sales enablement to create a flywheel of growth at your business? Ben Cotton, Senior Marketing Manager, Sales Enablement, HubSpot, sheds light ...

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Empowering Sales: Content Sharing & Continuous Enablement (Part 2/2)

Oct 10, 2017 12:51:35 PM - By Julia Manoukian

You understand social is a top sales enablement priority, and you’ve drafted a plan to get the sales team ready on social. Now what?

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To Improve Sales Performance, Get Input From These 5 Decision Makers

Oct 9, 2017 10:30:00 AM - By Juli Durante

Putting together a sales enablement strategy is all about giving sales teams the coaching and content they need to sell smarter...but the question is: Who ...

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How To Get Salespeople Ready for Social Selling (Part 1 of 2)

Oct 2, 2017 12:39:23 PM - By Julia Manoukian

Best-in-class companies who have prioritized social selling have improved win rates by 16%, according to CSO Insights. This is exactly why many sales ...

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To Build or To Buy A Social Selling Program: Pros vs Cons

Sep 27, 2017 11:22:44 AM - By Jamie Shanks

In sales, it’s no secret that training is crucial for developing new skills and capabilities. With social selling, this is especially true. Companies who get ...

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Discovery to Decision: How To Tackle A Tough Buyer Journey With Content

Sep 20, 2017 12:31:12 PM - By Julia Manoukian

Think about the last time you made a major purchase decision in your personal life. Where did you start? Did you jump on Google, maybe you asked your Facebook ...

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Spam Or Education: What Kind Of Content Are You Sharing?

Sep 11, 2017 11:59:23 AM - By Amar Sheth

Everyone, including yours truly, advocates for sales professionals sharing content to their social networks. But is it worth it?

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