After 6 years, +300 customer engagements, and meeting countless sales and marketing leaders in my travels, I’ve seen the GREAT, the bad, and the ugly when it comes to sales and marketing initiatives and leadership.  Leaders have been asking me for tactical soundbites from the strong leaders I’ve met that are inspiring, change agents, and all-around great people to work with.

Based on that popular requests, I welcome you to follow my new series of blogs and video interviews dedicated for senior sales and marketing executives.  This is the first of the series.

The Definitive Guide to Social Selling for Leaders

Jen Holtvluwer

Jen Holtvluwer
Head of Marketing and Inside Sales, North America
Cherwell Software

I first met Jen in early 2017 while launching a social selling leadership workshop with the Cherwell team.  Over the last 18 months, we’ve been impressed at how she’s deployed social selling certification training and how effective she is at pressing for change.  She’s a true believer of a “learning-first” culture and really strong at driving accountability for skill-to-results transfer.

Here is a quick 5-minute video interview to capture a few nuggets of gold for your leadership development:

Where does your company, competitors and market sit on a Digital Maturity Curve?

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Jamie Shanks

Author: Jamie Shanks

Jamie Shanks is a world-leading Social Selling expert and author of the book, "Social Selling Mastery - Scaling Up Your Sales And Marketing Machine For The Digital Buyer". A true pioneer in the space of digital sales transformation, Jamie Shanks has trained over 10,000's of sales professionals and leaders all around the world.

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