Those in sales are familiar with the traits of a sales “consultant,” and what it takes to survive in the modern selling environment. But less are in the know about a sales leaders’ role in kickstarting, managing and ensuring the success of a social selling initiative.

That’s why we created the infographic below, which uses insights from HBR, Aberdeen, Forrester and The Sales Management Association. It outlines the 6 essential rules sales leaders should follow to execute a social selling initiative that drives results. Follow these rules and you’ll be crushing quota in no time.

kickstart social selling with your sales team

Julia Manoukian

Author: Julia Manoukian

Julia is focused on creating, managing and producing everything content-related at Sales for Life. From product to content marketing, she is committed to constantly evolving the company's marketing strategy to exceed the demands of the ever-changing buyer.

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