“Connected selling is informed selling.”
As buyers embraced social media and the internet, simultaneously they’ve gotten smarter. This made it a lot more difficult for sales professionals.
Today’s connected salesperson has emerged to embrace tactics such as social media, CRM, analytics, and digital collaboration. Together, the modern social seller and buyer are now working together to create more sales but most importantly, to create win-win relationships.
Check out this awesome SlideShare by Salesforce on The Evolution of a Salesperson to check out the current best practices on engaging earlier with potential buyers, sharing content to start conversations and creating new opportunities. Don’t forget to keep clicking forward to get the full effect!