There is an abundance of technology out there for sales and marketing teams to build a competitive strategy. But how do these tools integrate with one another? How to get executive buy-in to support implementation? In this session, Sales for Life’s, Brian Lipp and Datanyze’s Director of Marketing, Sam Laber for this 30-minute session that discusses the data, tools and processes you need to create a competitive program.

Jamie Shanks

Author: Jamie Shanks

Jamie Shanks is a world-leading Social Selling expert and author of the book, "Social Selling Mastery - Scaling Up Your Sales And Marketing Machine For The Digital Buyer". A true pioneer in the space of digital sales transformation, Jamie Shanks has trained over 10,000's of sales professionals and leaders all around the world.

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Mar 1, 2018 2:45 pm
Jamie Shanks: The Executive Guide to Social Selling Success This presentation is the roadmap for executive buy-in and strategy to execute a successful Social Selling program. The goal of this session is to allow triple alignment between sales enablement, marketing, and sales operations. Follow these steps and you will be able to implement a Social Selling program that drives long-lasting revenue.