Google

Hi, this is Jamie Shanks at Sales For Life and this is Social Selling in 60 Seconds.

I want to be able to help you understand how larger Enterprise companies are rolling out Social Selling around the world. Let’s take Oracle as an example -we’re working with Oracle-23,000 sales reps and their evangelist is Jill Rowley.

They have a 3-step approach. I want you to write these down:

  • Step 1 – is the “Mindset Shift”. So what they’re doing is actually working with their team to understand the “Why”. Whether its they’re using videos, they have a learning management system that is deploying all kinds of great assets, but you can’t begin the process unless your sales reps truly believe the way that their currently doing things is not necessarily working, and the way to the future is by taking a shift. That is the “Mindset Shift” and so they are presenting all kinds a great testimonials and case studies.
  • Step 2 – is the “Skills” – now they utilized our content as an example. So they’re taking sales reps from crawl to walk to run. From building out ideal Social profiles to messaging to sharing content to building a routine. Once the master that they’re moving to step number 3.
  • Step 3 – is “Advanced Social Selling Tools”. These could be tools like HootSuite or I mean there is an endless supply of tools that are not just LinkedIn and Twitter. But will help a sales professional achieve their goals but more rapidly and more effectively.
 
So remember that “Mindset Shift” then “Skills” and then “Advanced Tools” which is just like icing on the cake.
 
Again this is Jamie Shanks and this is Social Selling in 60 seconds.

If you don’t want to be left behind the 8 ball – you need to start to take action. The following dozen blog posts on utilizing Social Selling strategies using LinkedIn can help you start. If you are really looking for some hidden gems on how you can attract a very specific prospect, I recommend you check out – 10 Steps to Building a Social Selling Machine. Find the topic of Social Selling interesting? Click below to book a time in my calendar to explore further! So what are you waiting for? Download the below guides .  9 Step Thumb10 Step Book Jamie Shanks Social Selling Talks

Jamie Shanks

Author: Jamie Shanks

Jamie Shanks is a world-leading Social Selling expert and author of the book, "Social Selling Mastery - Scaling Up Your Sales And Marketing Machine For The Digital Buyer". A true pioneer in the space of digital sales transformation, Jamie Shanks has trained over 10,000's of sales professionals and leaders all around the world.

Leave a Reply

Login First!

Related Blogs

Dec 10, 2019 8:00 am
Overcoming Social Selling Objections From Your EMEA Leadership Team

Lately, sales leaders have been asking me how to overcome social selling objections from EMEA leadership teams. There’s no question that there’s a tremendous growth opportunity for social selling, or modern digital prospecting in EMEA because of the General Data Protection Regulation (GDPR) – a relatively new European privacy law, which has dramatically restricted the … Continue reading “Overcoming Social Selling Objections From Your EMEA Leadership Team”

Sep 20, 2019 1:04 pm
Social Media for Sales vs. Social Selling: What’s the Difference? [Infographic]

For years, the above has been a recurring question that I’ve received from sales executives, business owners, and sales leaders. They often misunderstand the word ‘social’ in ‘social selling’ by connecting social media with what their children do on Facebook, Snapchat, and Instagram, instead of correlating ‘social’ as a mechanism to do two important things:

Aug 30, 2019 1:00 pm
Train The Trainer: What Most Sales Enablement Strategies Are Missing

After seven years of working with 350-400 customers, it recently dawned on me that there’s a fundamental flaw in the sales training industry. For context, consultants like us typically go into market and provide sales leaders with basic training on how to be a coach of modern, digital sales skills. We then train the sellers … Continue reading “Train The Trainer: What Most Sales Enablement Strategies Are Missing”

May 28, 2019 2:04 pm
Let’s Talk Sales!

This Podcast is about the inspirational journey of Jamie Shanks, the CEO of Sales for life who has trained over 100 thousand personnel across various verticals in sales. He provided training in six continents in organizations such as Microsoft, Oracle, American Airlines, and many more! He has also authored highly acclaimed books such as Spear … Continue reading “Let’s Talk Sales!”