This infographic summarizes why, when and how to use LinkedIn for B2B lead generation.
Did you know that over 80% of leads generated through social media for B2B marketers come from LinkedIn? If your B2B business is going to be on social media, LinkedIn should be a priority.
The infographic below from oktopost provides some insightful tips on getting the most out of your LinkedIn posts.
- Potential leads are more likely to convert at 2pm, right after lunch
- Only 0.59% of LinkedIn posts published by B2B marketers are on Company Pages, but 10% of leaders from LinkedIn are generated from them
- 1 out of 3 converted posts on LinkedIn included a question mark in its title
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