Cold Calling
During a recent conversation with a veteran sales representative, the issue of cold calling arose. “It’s just not working anymore,” the sales rep said with frustration. “There’s got to be a better way.”

There IS a better way. Learn great tips how to leverage Social Selling and come in from the cold during our weekly #S4LSocial Twitter chat, which continues every Wednesday at 12 p.m. ET.

To register and join in the discussion, click here.

Embrace the principles of Social Selling. Here’s a typical reaction of an executive to a sales rep who did not:

Cold Call Dead

Questions for #S4LSocial – 12 p.m. ET Wednesday, May 7

1. Are you still cold calling? Why/Why not?
2. What are some of the disadvantages of cold calling? Share your stories.
3. Is cold calling an effective B2B prospecting tool?
4. Do phone calls have a place in Social Selling?
5. How can we improve cold calling?

Kevin Thomas Tully

 

See you Wednesday at 12 p.m. ET on Twitter at. For those of you who are new, I moderate the chat and you can find me at @kevinttully

Jamie Shanks

Author: Jamie Shanks

Jamie Shanks is a world-leading Social Selling expert and author of the book, "Social Selling Mastery - Scaling Up Your Sales And Marketing Machine For The Digital Buyer". A true pioneer in the space of digital sales transformation, Jamie Shanks has trained over 10,000's of sales professionals and leaders all around the world.

Leave a Reply

Login First!

Related Blogs

Oct 7, 2014 3:18 pm
Twitter Success: How To Score More Sales In Less Than 140 Characters

With more than 500 million tweets sent each day from an average active monthly user base of 271 million people (and growing), Twitter can seem a bit daunting, even for long-time users. But, as the largest source of third-party content in the world, can you afford NOT to join the party? As an endless stream … Continue reading “Twitter Success: How To Score More Sales In Less Than 140 Characters”

Sep 23, 2014 5:29 pm
How to Sell on Social Media: When To Pull The Trigger

The advent of social media has fundamentally and permanently changed the sales process. Given the behavior of today’s buyer, savvy sales professionals increasingly turn to social platforms as a healthy source of potential prospects. Gone are the days of information asymmetry, outdated sales transactions where one party (usually the salesperson) has more or better information … Continue reading “How to Sell on Social Media: When To Pull The Trigger”

Sep 16, 2014 4:16 pm
What To Do When Your Content Cupboard Is Bare?

It’s not just a bad dream – the type where you wake up in a cold sweat, heart pounding, with a feeling of impending doom. When your content cupboard is bare, you feel naked and exposed before your audience. For sales professionals, the content equation can seem both uncomfortable and overwhelming at times. Content is … Continue reading “What To Do When Your Content Cupboard Is Bare?”

Sep 9, 2014 3:42 pm
Vanity Metrics vs. Real Social Selling KPIs – Avoiding Fool’s Gold

One should never establish any program or initiative unless the outcome can be measured. But, what happens when the metric is unreliable? A common challenge facing industry professionals today is measuring the ROI of social media. Unfortunately, conventionally accepted methods rely upon faulty logic and reasoning and ultimately provide nothing of true value. Metrics must … Continue reading “Vanity Metrics vs. Real Social Selling KPIs – Avoiding Fool’s Gold”