What's the exact impact that Social Selling on a sales rep's pipeline and quota? How well does Social Selling compare to traditional sales tactics like cold calling and email? What are sales reps currently missing out on by not using Social Selling?
A staggering 78% of salespeople using social media perform better than their peers who don't, according to Forbes. Also consider this: 62% of salespeople who do not use Social Selling miss their quotas. Take a look at the SlideShare below for more stats on how Social Selling (sometimes called Inbound Selling) impacts the buyer's funnel and ultimately helps sales teams drive pipeline and revenue.