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The Sales Review

Learn about emerging best practices, strategies and insights on B2B sales today dedicated for the modern sales organization.

Attention CMO’s – Here’s Why Your Sales Reps AREN’T Sharing Your Content!

Posted by Jamie Shanks on Jul 19, 2014 5:00:01 AM

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Not Sharing Content

Do you know why 75% of your sales reps aren't sharing your content??? I'll bet that if you really drilled down to the problem, it's that your content is too product-centric and too boring.

Here is a quick video to help you think through designing Top of the Sales Funnel "problem" or "doomsday" content that actually works!

 

 

Interested in discussing Social Selling? Contact me using the button below.

Make sure to download our free e-book 12 Steps to Building an Army of Content Soldiers.

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Jamie Shanks

Jamie Shanks

About the Author

Jamie Shanks is a world-leading Social Selling expert and author of the book, "Social Selling Mastery - Scaling Up Your Sales And Marketing Machine For The Digital Buyer". A true pioneer in the space of digital sales transformation, Jamie Shanks has trained over 10,000's of sales professionals and leaders all around the world.

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