Do you know why 75% of your sales reps aren't sharing your content??? I'll bet that if you really drilled down to the problem, it's that your content is too product-centric and too boring.
Here is a quick video to help you think through designing Top of the Sales Funnel "problem" or "doomsday" content that actually works!
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Make sure to download our free e-book 12 Steps to Building an Army of Content Soldiers.