Wendy Chung

Social selling isn’t just for B2B sales professionals selling technology solutions. Find out how this culinary events company uses social selling to land a huge corporate account.

If you follow this blog, we’ve primarily focused on how corporate sales professionals in the B2B world are using social media to find leads and close more business.

I had some peers in the industry contact me and ask if social selling was just for B2B sales professionals selling technology or software. The short answer: it’s not. Anyone in sales can use social media to find potential buyers online and strike up conversations. You don’t need to be in any particular industry.

I’d like to introduce you to Wendy Chung of Culturelicious. If you’re a foodie, you’ll love what Wendy does! She brings different cuisines from around the world in an events-based experience for individuals and businesses.

See what Wendy is doing and how she won a deal at Samsung Canada using social selling.

Wendy isn’t a pushy sales person and her goal on social media is to be helpful and provide value, insights and expertise to those that may need it. That’s how sales opportunities are created.

The Bottom Line

Whether you’re a software sales professional or a small business owner, social media is a medium you must get to know. Learning social isn’t difficult, it’s about creating a simple and effective daily routine that helps you start having conversations and converting them into opportunities.

Need resources and guidance to get started? We’ve got lots of that. If you’d like to see how social selling can help you, feel free to reach out to me below.

Amar Sheth


9 Step Thumb10 Step Book

Jamie Shanks

Author: Jamie Shanks

Jamie Shanks is a world-leading Social Selling expert and author of the book, "Social Selling Mastery - Scaling Up Your Sales And Marketing Machine For The Digital Buyer". A true pioneer in the space of digital sales transformation, Jamie Shanks has trained over 10,000's of sales professionals and leaders all around the world.

Leave a Reply

Login First!

Related Blogs

Jul 4, 2016 4:00 pm
Beating Quota By 200% — How One Rep Did It [Success Story]

“Jelle den Dunnen hides in the shadows and strikes ruthlessly against his competitors when they’re not looking.”

Jun 2, 2016 3:30 pm
Your Best Learners Are Your Top Sales Pros: 3 Success Stories

Sales leaders: you already know how important learning is. But did you know that learning can also provide early-warning signs for recruiting and onboarding great talent, and figuring out which sales pros are most likely to succeed in your organization?

May 12, 2016 6:58 pm
From Instagram to Craft Beer: Turning A Common Interest Into A Sales Outcome

Usually we celebrate with a glass of wine after a deal is won. In this story, you’ll learn how a sales pro used wine with a dash of social selling to win a deal. When it comes to context and relevance, Evan Lewis doesn’t mess around. Evan is a savvy sales pro at PostBeyond, a … Continue reading “From Instagram to Craft Beer: Turning A Common Interest Into A Sales Outcome”

Oct 6, 2015 11:46 am
How One Sales Pro Creates 30% Of His Revenue From Social

Meet some one who is attributing 30% of his revenue from social: Jack Kosakowski. He’s a Regional Sales Manager at Act-On Software and uses social to convey his knowledge and expertise. Jack had a meteoric rise in our circles due to his commitment and gained over 10,000 Twitter followers in months.