A great sales process is like a well-oiled machine with excellent mileage, maximum performance and effective in getting you from lead to closed deal. But many sales processes are in need of a tune up. What is your sales team doing to optimize their process? Are you finding that quota attainment is down? It might be time for an oil change! Take a look at the infographic below by Kissmetrics, which examines the data behind some of the most effective sales behaviors and processes.
For years, the above has been a recurring question that I’ve received from sales executives, business owners, and sales leaders. They often misunderstand the word ‘social’ in ‘social selling’ by connecting social media with what their children do on Facebook, Snapchat, and Instagram, instead of correlating ‘social’ as a mechanism to do two important things:
Over the last couple of years, many of our customers have been asking us to identify the go-to-market strategy, and specific execution points, around selling in teams. Some companies call it squads, some companies call it pods – but ultimately Aristotle’s definition of synergy – which states that the whole is greater than the sum … Continue reading “Are You Building Pipeline in Squads or Pods?”
Over the last two weeks, two prospective customers have approached me with different ideas they had for their businesses.
Video marketing is getting more popular and effective every day. Marketers from all over the world are using videos to achieve a variety of different goals. Video is not only a useful educational tool, but they also help users to understand products and services, Website traffic sources show that videos not only cover a good … Continue reading “Why You Should Include Video Marketing in Your 2019 Marketing Budget”