Results Delivered
The goal of the program was to elevate the quality of engagements the sales team was having, improve their brand presence on social, and find new creative ways to get attention with prospective accounts. Here are some snippets of success ReadyTalk experienced.
$100K
$100,000 generated in net new deals
100%
A 100% certification rate in the program
80
80 net new logos
3X
3X improvement of content sharing quality
Is Your Sales Organization ready for the modern buyer?
Learn how Sales for Life’s solutions can help you transform your organization to serve today’s buyer with digital and social selling.
“Sales for Life’s program improved my ability to represent the organization as a sales leader. As important as it is for my salespeople to be relevant and share content about our industry and our product, for me personally, I found a tremendous amount of value in perpetuating the perception of not just our product, but the acumen of our sales organization as a whole.I think the team was intrigued by the program but concerned that this was just another thing to do. If you were to ask most people, they would say they were really surprised with the results the program provided. They wouldn’t have expected subscribing to the discipline and executing on the tactics we were taught and certified on would have the types of results that they did.”
Cliff UngerVP, Sales & Account Management 
Target Audience
Sales for Life was directly engaged by Cliff to bring a unified social selling approach to his entire sales team: 17 individual contributors and 4 managers. This team is comprised of Account Executives, Inside Sales Representatives and SDRs.
Social Selling Mastery® was deployed to achieve unified branding, prospecting, education and social network development as key skills to better serve today’s buyer.
How Was Success Measured?
Program success was evaluated through Sales for Life’s measurement framework, grounded on the Kirkpatrick Evaluation Model, as the industry best-practice.
While much of social selling enablement is focused strictly on training, Sales for Life’s model is built around knowledge transfer and application. This is ultimately tied to sales results and ROI. It was through this approach that Sprint was able to correlate actual sales results through application of learning.
Level 5
ROI Capture
Level 4
Sales Impact
Can ROI be measured?
Can sales impact be realized?
You Capture
Level 3
BEHAVIOR CHANGE
Level 2
KNOWLEDGE TRANSFER
Level 1
Satisfaction
Has behavior changed as a result?
Has knowledge transfer occurred?
Are learners satisfied with the content?
Sales for Life Creates
About Readytalk
ReadyTalk is an audio and web conferencing service platform headquartered in Denver, Colorado.
What’s Next?
The future for social selling is bright at ReadyTalk! ReadyTalk found Sales for Life’s program delivered enough benefit and relevance with its sales team and is now looking to implement the same strategies within their Customer Success team as well.
Schedule A Consultation
Transform your organization to serve today’s buyer with digital and social selling Create buy-in, measure success and scale digital and social selling across your organization with Sales for Life three levels of implementation:
Create organizational awareness
Teach people about the changes happening in B2B sales and marketing with insightful keynotes, and actionable digital and social selling workshops.
Build A Business Case
Understand the state of your organization through tailored assessments and audits. Kickstart digital and social selling, get results and build your case for scale with our robust education and enablement platform.
Scale Your Success
Drive accountability, measurement and scale digital and social selling success with an integrated strategy.