The Ultimate Account-Based Sales Guide For The Modern, Digital Sales Professional
The ultimate Account-based Sales guide for the modern, digital seller. SPEAR Selling is the battle-tested process for both sales leaders and sales professionals to leverage in their pursuit for greater account-based sales results. Author Jamie Shanks has trained and advised 100’s of companies on SPEAR Selling to increase sales pipeline in all types of sales functions (inside sales, field sales, customer success, channel sales). The key to account-based sales results is the focus on upfront planning that leverage key competitive differentiators, used to significantly improve account activation and opportunity creation. Combine this focus on account planning, with a relentless accountability to structured sales activity, and this account-based motion will:

What's It About?

Today’s buyers are engaging sales professionals much later in the buying process, but 74 percent of deals go to the sales professional who was first to engage the buyer and provide helpful insight. This book presents a concrete Social Selling curriculum that teaches you everything you need to know in order to leverage the new business environment into top sales figures.

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Get the first 20 pages of SPEAR Selling. Includes: Preface, Introduction, and Chapter 1.

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$19.95 USD

Available in paperback, ebook, or audiobook.

What's Inside The Book

Select and engage your accounts with a social proximity mindset

  • Why Do I Need To Change Now, Not Tomorrow?
  • Leadership Executive Summary
  • How Do I Drive Organizational Buy-In And Accountability?
  • The Three Key Leadership Roles: Sales, Marketing, & Sales Operations/Enablement
  • Organizational Tools and Metrics for Social Selling Success

What Readers Are Saying

  • I have really enjoyed working with Sales For Life. Their team is absolutely dedicated to sales acceleration leveraging social media. Their social selling strategies are second to none. They do a really good job of training sales professionals with tactics that are not only effective but also easy to understand and implement. I would not hesitate to recommend SFL to any sales organization trying to up their skills in the new digital world.

    Ron Morris Avatar
    Ron Morris
    9/09/2019
  • Sales For Life ran a team training for Frost & Sullivan last year. I'm a big fan and I make sure every one of my new sales (and beyond) hires complete the training which we now own on-demand. The skills they teach are what every modern sales force NEEDS to know to survive and thrive.

    Gary Robbins Avatar
    Gary Robbins
    10/28/2018
  • Hands down one of the BEST sales training companies out there. The Sales for Life team not only will help your top-line revenue growth, they will enhance your sales team to the best of their ability! I highly recommend Jamie Shanks and his entire team at Sales For Life! Thank you Jamie and team for all you do for us!

    Spencer Ellena Avatar
    Spencer Ellena
    10/26/2018
  • This amazing team has had a huge impact on the companies I work with in Toronto. Their content and expertise is second to none. I highly recommend Sales For Life to anyone looking to substantially improve their teams' skills and performance. As an Executive or Manager, spend 30 minutes with one of their team members and I can guarantee you will not be disappointed. I highly recommend them as a must have to any company focussed on growth.

    Mike Arsenault Avatar
    Mike Arsenault
    10/23/2018
  • Working with the team from Sales For Life has been one of the highlights of my professional career. They are 100% focused on making me and my company successful using the tools and skills they teach. They are whip-smart, enthusiastic and truly a trusted advisor to me and my team.

    Christy Walsh Avatar
    Christy Walsh
    10/23/2018

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The ultimate account-based sales guide for the modern digital sales professional