The relationship between Sales and Marketing teams is becoming more and more crucial for organizations to become successful. This week's #ContentRoundup explores articles to encourage the alignment of "SMarketing"
If marketing and sales departments want to get firing on all cylinders, they need to work together! Find out how from Convince & Convert. Read now!
Everyone understands that Sales and Marketing alignment (or SMarketing) is a good thing. But the reality is that most organizations are a ways off from the VPs of Marketing and Sales being besties. Discover the 3 Cs of SMarketing from Business2Community here!
MarketingProfs outlines the six steps to bring Sales and Marketing together, starting with an open, focused, and data-informed conversation. Learn more now!
Improve the collaboration between your sales and marketing teams with these free templates and guide from HubSpot! Read more here.
There is often a struggle between Sales teams and Marketing teams to prove who is most valuable. However, when marketing and sales combine their efforts, that is when they can be the most effective and powerful. Read more from TopRank Marketing here!
Want to learn more? Listen to this episode of Flip the Switch to hear Ericka York, Uberflip's Sales Operations Manager, pull back the curtain on how the sales team operates to get a step closer to SMarketing happiness.