What Good Sales Leaders Need To Sell Change
People resist change, whether it’s internal change or with buyers. This isn’t because people don’t want to change. It starts with a more complex understanding how change will happen and the result will be. In this session, Jim Dickie (Research Fellow, CSO Insights), Steve Woods (CTO, Nudge.ai) and Amar Sheth (VP of Customer Success, Sales for Life) will discuss why sales transformation is a must and how to enable change.