What's Digital Sales? Why Care About It?
It's the ability to scale relationship building and intelligence gathering using social and digital channels, with the express intent to improve sales opportunities and win rates. It doesn't involve eliminating your current sales activities, but compliments them to accelerate.
If sales doesn’t become more digital, they simply won’t be able to compete in the market today. Why? Because those who have access to information can make better and faster decisions.
Did you know that sales professionals that use digital strategies achieve 66% higher quota attainment than peers that don’t? Deal sizes increase by 27% compared to only traditional approaches and most notably, sellers becoming digital generate 45% more sales opportunities.